How To Start a Marketing Strategy July 1, 2020 If you were ever exploring the idea of partnering with a marketing agency to help take your business to the next level, I’m sure you have some pretty amazing pitches and promises of success that seem ... Read More
5 Quick Tips To Build Your Audience For Google Ads June 17, 2020 By now, we should all know the importance of utilizing Google Ads to reach our target audiences and create awareness for our brand. Using Google’s audience building tools allows us to get laser ... Read More
How to game the sales cycle during and after COVID-19 June 10, 2020 COVID-19 has disrupted all aspects of our society. The traditional approach to sales has been broken by stay at home orders, social distancing, and widespread uncertainty. Without clarity on when ... Read More
Google PageSpeed Insights: Why You Should Care May 20, 2020 Because Google runs the internet, they are our god and we should bow down and obey everything they say. As a web developer, I would love to end this article there and call it a day (I'm not much of a ... Read More
Building Awareness with LinkedIn May 6, 2020 LinkedIn is a fantastic way to grow your audience and become a resource for your customers. As a social media platform, LinkedIn caters to businesses and content that is specific for industry ... Read More
Embracing the New Normal: How Disruptions Can Lead to Innovation April 22, 2020 COVID-19 has changed the way we live, possibly forever. It’s up to us to decide what to do moving forward. When is the least ideal time to buy a car? During a pandemic, when uncertainties abound and ... Read More
Separately, together. April 9, 2020 We’re all experiencing a drastic change in how we live our lives. For me, anyway, it still doesn’t seem real. Everyday I wake up and forget what we are going through. Before my feet hit the floor, ... Read More
It’s Just Science: Why Stories Are So Powerful in Marketing April 8, 2020 “After nourishment, shelter, and companionship, stories are the thing we need most in the world.” Philip Pullman Stories are woven into our souls from the moment we are born. When we're little, ... Read More
Our Most Popular Article 5 Elements of a Powerful Company Mission Statement November 13, 2012 Nathan Yerian How to write a company mission statement A mission statement is a key marketing tool for your business. In a few short words, it captures your core brand positioning, helps you stand apart from your competitors, simplifies your strategic direction, and communicates a company persona. You can leverage your mission statement to build an instant rapport with key audiences like investors, new employees, and potential customers. Read More Design
Nathan Yerian
