5 Ways To Increase Conversion Rate By Tweaking Your Forms February 24, 2016 Forms are the lifeblood of your leads and when improperly optimized, conversion rates will fall faster than Myspace after Facebook. Why? Because forms are a point of friction on your site. Read More
5-Step Guide To HubSpot Lead Scoring Like A Pro February 11, 2016 Picture this: 61% of B2B marketers send all leads directly to sales; however, only 27% of those leads will be qualified. Sound familiar? Read More
10 Resources For Brainstorming Content February 9, 2016 Content is at the epicenter of inbound marketing strategies. If you want to build thought leadership for your brand, capture the interest and imagination of your target audience, and build a steady ... Read More
9 Inbound Marketing KPIs To Keep Track Of February 2, 2016 Napoleon Bonaparte said, “War is ninety percent information", and information is exactly the kind of weapon you can equip your business with when you track the performance of your inbound marketing ... Read More
How To Increase Your Email Open Rate & Examples Of Brands Doing So January 26, 2016 Most of us probably receive more emails than we can keep track of. In 2014 alone, companies received and sent over 108.7 billion emails every day of the year (woah). That number is projected to grow ... Read More
10 Things You Need To Know About Google’s Search Quality Raters Guidelines January 19, 2016 The newest version of Google's Search Quality Raters Guidelines, published in PDF format, provides a treasure trove of information regarding what Google constitutes as high quality search engine ... Read More
5 Ways Your Business Can Use Content Marketing To Become A Top Influencer January 5, 2016 You can picture your company leading the way and serving as an example for other companies – but you aren’t quite sure how to reach this level of success. Read More
How Creative Design & Compelling Content Helped Close A $40 Million Deal January 1, 2016 Staffing for manufacturing facilities is one of those well-established industries that thrived on the certain standards that are hard to shake. That is, of course, unless you are Effex Management ... Read More
Our Most Popular Article The Case for Lower Case: A Rebranding Conundrum June 14, 2018 Jon Feagain Ever wondered if having your brand name written in lower case on your logo is appropriate? Read More Design Content Marketing
Jon Feagain
