Customer Service Builds Brands March 21, 2011 Stellar customer service turns one time customers into loyal patrons. It also builds positive perceptions, and emotional ties with your target market that ultimately shape your brand. Read More
Redesign Your Website to Attract Visitors March 8, 2011 Redesigning a website can be a rewarding endeavor if done for the right reasons. A redesigned site may look better in the end, but unless you plan for measurable marketing goals you may end up with ... Read More
Choose the Right CMS for Your Website March 7, 2011 Having fresh, new, relevant content on your website is a must for businesses in today’s online environment. New relevant content improves your search engine rankings, and gives your visitors a reason ... Read More
5 Bad Reasons Companies Redesign their Website March 2, 2011 There are many reasons why companies choose to redesign their website. Here are 5 BAD reasons that could ruin the process before it begins! Read More
We’re Kinda a Big Deal February 8, 2011 No you’re not. Unless you’re a company like Apple. NEWS FLASH: They didn’t become a big deal by self assigning it.They created value. Are you creating value?Do your marketing materials project that ... Read More
“We Need It Yesterday” – 5 Tips for Project Management February 7, 2011 You’ve been there.Your client comes to you and needs your product or service IMMEDIATELY.Can you deliver? Read More
Reconnect Your Brand January 31, 2011 You’ve heard about Gap, Pepsi, Starbucks and others launching brand changes, but how does all the buzz relate to your company? Read More
Lead with Value…Customers will follow January 22, 2011 I think we can all agree that your potential customers want to do business with knowledgeable people and companies. I would even venture to say that many of these people spend a considerable amount ... Read More
Our Most Popular Article The Case for Lower Case: A Rebranding Conundrum June 14, 2018 Jon Feagain Ever wondered if having your brand name written in lower case on your logo is appropriate? Read More Design Content Marketing