If Your Website Isn't Growing, It's Shrinking February 14, 2013 Today, more businesses are delving into content marketing. Internet marketing experts are stressing the importance of a content marketing strategy and how it can benefit businesses. Even Google has ... Read More
How to Manage Spam Comments On Your Business Blog February 14, 2013 Are you receiving generic comments like “Great post. I was searching on Google for this information and I came across your blog. My company does xyz, come check them out"? If a lot of the comments ... Read More
Content Marketing Tips: A Breakdown of Quora’s Audience Platform February 5, 2013 One of the core content marketing challenges that small business owners face involves building an audience. Even if you write high quality content, schedule tweets on a daily basis, and devote a ... Read More
5 Blog Post Types That Will Increase Reader Engagement February 3, 2013 You have a blog with great design and awesome content. But why is audience engagement so dismal? How do you know if your prospects are reading your blog posts? Why is it that some blogs generate tons ... Read More
Take Advantage of New Google Analytics Updates in 4 Simple Steps January 29, 2013 Google released two Analytics updates in December 2012. If you have been looking for ways to learn more about your website visitors and improve your inbound marketing results, these updates help ... Read More
Facebook Graph Search Explained for Marketers January 22, 2013 Facebook recently announced some big news — a search platform to give users the tools to “map out their relationships with the people and things they care about.” This functionality is what Facebook ... Read More
7 Core Ways to Learn Inbound Marketing January 15, 2013 If everybody went to school to specialize in marketing, the world would be quite boring. Regardless, marketing is invaluable to virtually any trade. Even if you’re a doctor, lawyer, or plumber, you ... Read More
The 5 SEO Tricks You Need to Ditch in 2013 January 8, 2013 This blog post is a must-read for all small businesses considering working with a marketing agency for SEO. Have any prospective partners brought up terms like link wheel, reciprocal linking (link ... Read More
Our Most Popular Article 5 Elements of a Powerful Company Mission Statement November 13, 2012 Nathan Yerian How to write a company mission statement A mission statement is a key marketing tool for your business. In a few short words, it captures your core brand positioning, helps you stand apart from your competitors, simplifies your strategic direction, and communicates a company persona. You can leverage your mission statement to build an instant rapport with key audiences like investors, new employees, and potential customers. Read More Design
Nathan Yerian
