How to Fix Sh*tty Testimonial Videos August 13, 2021 Are you using testimonial videos to promote your business? Good, but there’s just one issue—if you’re like most brands, you’re probably doing it wrong. Read More
5 Videos Every Website Should Have May 11, 2021 How much video does your website currently use? If the answer is very little, then my friend, this video is for you! Obviously in 2021, if your website isn’t clearly communicating your value, not ... Read More
How to Repurpose Video Content Across Sales and Marketing Channels March 11, 2020 Want a streamlined way to create multiple pieces of content that you can share across various channels? Video is your answer! Video has already been well-established as the go-to medium for the ... Read More
Why 2020 Will Be the Year You Embrace Video December 18, 2019 Bill Gates famously coined the term “content is king” back in 1996. Smart man. Not only is it still true today but it’s easier than ever to distribute to your audience using social media. Not all ... Read More
4 Reasons Videos Are Taking Over Manufacturing Marketing May 15, 2017 Let’s be honest, out of other types of B2B businesses to create engaging marketing content for, manufacturing is pretty up there when it comes to difficulty. Content for manufacturing can simply be a ... Read More
3 Buyer Questions Your Testimonial Video Should Answer November 5, 2015 There is no denying that video is one of the absolute best ways to convey a marketing message. The combination of image and audio stirs the senses and encourages message absorption. Read More
How To Produce A Simple Video Blog Post December 3, 2013 Consistent blog writing is hard. Brainstorming topics, pumping out the paragraphs, and editing for perfection is time consuming. When writer's block hits, you know it's time to shake things up with ... Read More
5 Ways Small Business Brands Can Use Instagram Video June 21, 2013 So it happened. Facebook owned Instagram released video functionality on their app to go head to head against Twitter's Vine app. The battle lines are drawn and people and brands are already choosing ... Read More
Our Most Popular Article 5 Elements of a Powerful Company Mission Statement November 13, 2012 Nathan Yerian How to write a company mission statement A mission statement is a key marketing tool for your business. In a few short words, it captures your core brand positioning, helps you stand apart from your competitors, simplifies your strategic direction, and communicates a company persona. You can leverage your mission statement to build an instant rapport with key audiences like investors, new employees, and potential customers. Read More Design
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